Fashion gets even faster. Move over DHL and that crappy ironed-on Gucci logo T-shirt, there’s a new cult tee in town. Thanks to the wagyu beef that exploded into the public between Mmes. Rooney and Vardy, it’s all about the 'Wagatha Christie' T-shirt. Today's chip paper is tomorrow's logo tee.
Fashion stylist, Ozzy Shah, decided to print a few tees to celebrate the feud. (There’s hasn’t been this much tea split since Boston in 1776).
“I’ve sold 6300 now!” says Shah. (That's over £75,000's worth!) “But I’ve had to stop taking orders now because the supplier doesn’t have enough T-shirts left!
“The T-shirts are ready made and they just need printing so the supplier can churn them out fast. Luckily the delivery time was put as 3-4 working days so that gives us time to get everything ready then we can deliver next day!” he says.
Expect an explosion of wearers tagging themselves on social media just as Vardy gets forensic with hers...
“I didn’t realise it was actually going to be a success, I just made the logo on Canva myself and had my brother’s graphic designer perfect it, which he did in a matter of 30 mins, then I sent the AI file to the supplier who supplies Boohoo etc and has ready made tees, so it was a matter of printing. I didn’t buy any stock, it was just on demand.” says Shah.
“Luckily, the supplier is a close friend of mine and he thought it was a funny idea, so he printed 300 tees in 20 mins to show me what it would look like. Deliveries will be coming straight from the factory.”
What’s been the split between males and females buying into this new Wagatha Christie cult?
“It was 50/50 to be honest, a lot of men bought it too." says Shah.
This could be a rare case of making more money selling the T-shirts than those stories!
You can never have enough rainbows in your life. Paul Smith’s SS17 collection was a confection of coloured stripes and rainbows as a continuation of the love and peace themes that take him back to his shaggy-haired youth.
This mesh T-shirt is perfect for the summer with a design looks like a floor pattern by the artist Jim Lambie. Peace out!
Left & Below - Paul Smith - Men’s Multi-Colour Mesh Stripe T-Shirt - £260
Bill Richardson at online clothing retailer Kings and Dukes, shares his tips on how to wear a favourite T-shirt that is past its best
Everybody has that one favourite T-shirt, and no matter how old, faded, and ill-fitting it becomes, we can’t bear to part from it. Whether it holds fond memories or we just love the way it looks, we can become incredibly sentimental about our favourite top, even if it has become a shadow of its former self. Whether it’s a football top, a band tee, or a just a shirt you love the look of, here’s how you can breathe new life into it.
An old tee that looks like it has a past to it can make a great focal point for any outfit and effortlessly set you apart from the crowd. Wearing clothes with a story behind them is a fashion statement in its own right in the disposable age that we live in. Your favourite old tee will be a great conversation starter too, as well as the perfect way of expressing yourself through what you choose to wear.
Contrast the nostalgia of a faded replica football top or band tee with the clean and crisp lines of a new pair of jeans and a jacket to make a bold statement. Alternatively, blend it seemlessly with a pair of jeans in a relaxed fit and a pair of well-worn trainers for a cohesive look.
If your favourite top becomes worn to the point you don’t feel its appropriate even for the most casual of situations, then don’t despair — you can always use it as pyjamas. If you don’t feel like retiring it quite yet, then you could use it as a gym top instead. However, you may not want to go this route if you’re incredibly sentimental about the top, as it will quickly deteriorate and have to go the journey.
If you’re still holding on to a much-loved and well-worn T-shirt, then keep these tips in mind so you can keep it as an integral part of your wardrobe for years to come.