The global launch of L’Oréal Men Expert's One-Twist Hair Color is said to unveil the secret to simple, natural-looking grey coverage requiring no more effort than a quick shave. With its ammonia-free formula, this product innovation raises the bar in men’s hair colour. It makes grey coverage effortless, delivered in an easy-mix bottle with an integrated brush.
Left - L’Oréal Men Expert - One-Twist Hair Color - £9.99 from Boots
Using a smartphone to scan the QR code on the product’s box instantly launches a digital tool, which uses 3 quick, simple questions to help men decipher their ideal shade from the 7 colours in the One-Twist Hair Color range. The tool also gives the lowdown on how to use the colour, product ingredients, and customer reviews.
TheChicGeek says, "This really is as simple as it says. Twist, following the direction of the arrows, shake, remove the plastic stopper between the bristles, squeeze a little bit, then comb through.
No smell, leave 5 mins and rinse off. It didn't even stain your hands or the pillow. The results are consistent and coverage was good. There's plenty of product to leave and use again. This is so quick and easy, you'll use it as a regular top-up product."
This is Dr Steventon’s third product and the No.’1’, her first cleanser, in her ‘Signature Routine’. The other products are ‘4’ and ‘9’.
A new cleansing hybrid formula designed for deep cleansing without dehydration, it promotes softness and suppleness and soothes the skin. A unique combination of modified plant oils (coconut, evening primrose), gentle surfactants, hydrating glycerin and calming aloe vera leaf extract.
Left - Dr Katerina Steventon - ‘1’ Calming Cleanser 50ml - £35
TheChicGeek says, “The first time you use this, do it in front of a mirror because it is so gentle you’d be hard pushed to believe anything was actually being applied without the geranium fragrance. The formula turns white on contact with water, and it is super soft, almost as soft as water.
Use the spatula, provided, to apply a pea sized of the light green gel which turns to a milky cleanser. This offers a refreshing cleanse without stripping the skin of all of its oils and is a pleasure to use. It feels gentle while giving you the after feeling of being super clean. I’m a big fan of geranium so I couldn’t think of a better fragrance.
Dr Steventon, as a facialist, is a big advocate of massaging the face and taking time, if only seconds, to give you and your face some TLC."
Recommended Directions - AM/PM. Wash your face with lukewarm water. Massage a small amount of Calming Cleanser ‘1' lightly into your skin in a circular motion. Rinse off gently. Avoid direct contact with eyes.
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Disclosure - Samples were gifted by Dr Katerina Steventon for review
The ‘Lustre Solo’ is a new wireless acne treatment product. It uses advanced blue light technology in a mobile device, allowing “acne sufferers to treat their skin on the go”.
The solo works by killing bacteria under the skin. The spot causing bacteria, P. acnes produce a normally harmless chemical called Porphyrin. When safe natural visible blue light at 415 nm is shone onto the skin the Porphyrins become excited – this active porphyrin has been clinically proven to destroy the bacteria.
When Porphyrins become excited they attach to the spot causing bacteria and begin to destroy it. Acne begins to clear and continued blue light use can help reduce P. acnes growth and stop new spots forming.
Left - Lustre Solo - £79
TheChicGeek says, “They are selling this as a treatment on the go, but when it’s on your face it looks as though a computer mouse has been attached to it. Not sure you’d want many other people to see this, but you’re certainly not handicapped by it.
You attach the simple sticky strips which also sticks the Lustre Solo to your face. There are enough strips for 30 treatments, then they are £16 for 60 new strips.
I wasn’t sure whether you left it in one place for the daily 20 minute treatment or you were supposed to move it around the problem areas. This wasn’t explained.
I moved it around three main areas of my face over the course of 2 weeks. I targeted the forehead, and both cheeks, where I have the most breakouts. It was simple to use and pain-free, easy to turn on and then turned off itself after the 20 minutes.
I didn’t notice any noticeable differences. They do say 2 weeks is a minimum course, so it could require a longer time. After 30 days, you need to start buying new strips.
I know my acne breakouts are related to food intolerances and allergies and I’m still trying to workout which ones are the biggest triggers.”
Disclosure - A sample was gifted by Lustre for review
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The new Oral-B Genius X is equipped with motion sensors and powered by artificial intelligence to recognise your brushing style and guide you to your best results every day. The combination of the new revolutionary 'Gum Guard' technology, '360 SmartRing' and 'Pressure Control' alert you, reduce speed when you brush too hard and tell you where you overbrush for a gentler routine. It comes with a lithium-ion battery that lasts more than 2 weeks with 1 full charge.
Left & Right - Oral B Genius X Electric Toothbrush with Artificial Intelligence - £340
TheChicGeek says, “Firstly, this is a really good electric toothbrush. My teeth felt exceptionally clean. The App makes you think more about where you are putting the brush, rather than just sticking it in you mouth and moving it about. I’ve always been prone to move my electric toothbrush a bit like I was using a manual. I more it too quickly and miss areas. This focuses you attention on not making those mistakes.
It’s quite a subtle shift between moving quadrants, a beep would be nice, and it doesn’t naturally switch off after two mintutes, which does encourage you to carry on brushing.
It tells you when to replace you brush head and when you’re brushing too hard. The App is more an encouraging tool than anything else.
The sensation is that nice polish you get at the dentist after all the horrible stuff is done.
I not sure why they price it so high when they discount it so fast. This is already half price on Boots and Amazon. P&G should just start with a more realistic price and stick to it, like companies such as Dyson do. It makes people value the product more.”
Disclosure - A sample was gifted by Oral B for review
Made in Britain, palm oil and paraben free, ‘Evolution’ is the debut fragrance from men’s grooming brand, Kings. A mix of essential oils including patchouli, cardamom, vetiver, copaiba, ylang ylang and eucalyptus, Evolution has been approved by the Vegan Society and by Cruelty Free Bunny.
Started by founder, Blué O’Connor, as a result of a successful crowd-funding campaign, Kings will be helping to fund two charities in Blué’s hometown of Bristol, Mentoring Plus and Bristol Mind, as well as the national male suicide-prevention charity, Calm.
Left - Kings - Evolution 50ml EDT - £39.99, 10ml EDT - £14.99, 1.7ml EDT Sample Bottle - £2.49
TheChicGeek says, “Price isn’t a signifier of anything anymore, especially in fragrance, and this is great value.
This is really good. It starts with a liquoricey top which turns into an attractive warm rubber. I’m not crazy about the branding, but nobody sees that when their salivating around your neck!
It is suppose to smell like a jungle in bloom, but it’s drier than that. It’s a slow mover from the top to the base, but the journey keeps you engaged. It’s a calming fragrance which also complements its mental health connections. In a nutshell, it smells like sexy car mats!"
Disclosure - The product was gifted by Kings to review
The new Aqua Blade from Wahl is waterproof so it can be used wet and dry and cuts 60% closer than standard trimmer blades at just 0.2mm, so it won’t cause irritation like a traditional razor. It is fully washable, with closer cutting, self-sharpening blades, speedy charging and twelve different guide combs.
You get 180 minutes use from a 60 minute charge plus a 1 minute quick charge for 3 minutes use.
Left - Wahl - Aqua Blade - £59.99
TheChicGeek says, “Pronounced ‘Wall’, the brand almost has a monopoly on the clippers in the barber’s, but I’ve never actually tried one of their domestic products at home. Still family owned, the American company’s clippers are loved by the professionals and all made in their own factories. This particular one is ‘Made in USA’, so, the Donald will be happy!
I thought I’d try this in the bath, as it’s waterproof, and it helps deal with hair flying everywhere. You don’t need to read any instructions. It’s very simple. Just one on and off button and that’s it. I didn’t put any of the clipper heads on and it can be used on the face and the body.
It feels really strong and is one of the most solid home hair clippers I’ve tried. It has a simple steel plate holding the blades which is screwed to the main body of the device.
It’s a simple design, but, really, what more do you need? If there was a clipper emoji, then this is what it would look like. It doesn't look very 2018, but who cares when it does the job. I think some manufacturers of these types of things get too caught up in design and gimmicks and forget about the simple elements of power and easy cleaning.
The only negative. The charge didn’t last long, it must have been charging for maybe 30 minutes, and, I presume, due to its strength, it gets through the charge fairly quickly. The one thing I would like to see is how much charge it has left, so you know when it’s just about to run out. Otherwise, it’s guesswork.
This is a reliable, quality and strong clipper for guys who want function over style”.
Looking for a new trimmer? See more unbiased Chic Geek reviews here
Founded by footballers, Mathieu Flamini and Mesut Özil, UNITY, is a new men’s grooming brand that has been “designed to put people’s health and our planet on the right path to a sustainable future".
The range is comprised of 11 vegan friendly products that feature the highest grade of up to 100% natural origin formulations free from SLS & SLES, parabens, PEGS, mineral oil, silicones, synthetic colours and artificial fragrance for maximum results and performance.
In a bid to reduce the use of virgin plastic, the brand sought out a bio-plastic alternative made from sugar cane that is 100% recyclable, thus minimising the carbon footprint of the brand. Alongside the product, UNITY strives to keep sustainability at its core throughout the business, with customer deliveries arriving in fully recycled craft boxes with bio-degradable and non-toxic starch chips as packing fill.
The brand also believes in the importance of giving back, with 1% of all company revenues going towards causes that seek to make a true difference to people and planet
Left - UNITY - Hair Boost – Shampoo, £10.95, Body Boost – Shower Wash, £8.95, Skin Defence – Face Moisturiser, £11.90, Skin Detox – Face Wash, £10.95
TheChicGeek says, “In our post Blue Planet world, plastic is vilified as the devil of all packaging. If only solving our plastics problem resolved the whole of our environmental issues… But, we have to start somewhere and these guys seem passionate about this subject.
Surely the most environmentally packaged grooming product ever is the humble bar of soap? Used for millennia, is it not the reason Lush made all their products solid? The problem with trying to care for the environment is - and, let’s be honest, anything in the right direction is a good thing - you put yourself out there to be ripped apart. Anything packaged and part of consumerism can be lambasted for simply existing. I think it’s important to say you care, but you also have to acknowledge you’re part of the problem. People will still need to wash and clean themselves and how a brand facilitates this can be minimised. Ernest Supplies’ pouches spring to mind.
Launching with 11 products isn’t really saying "minimal" to me, especially when there’s a shower wash for the morning and and separate one for the evening. (British people only shower twice a day on holiday, FYI).
The main parts of the tubes are made from sugar cane, - Bulldog is another brand I know who is using this too - but the tops are a 25% mix and there’s a beard oil in a glass jar. This goes back to the main problem we have of mixed recycling issues.
The branding is pretty nondescript - it feels a bit 10 years ago - and the packaging is a bit anonymous and generic. There’s no indication of the main ingredients on each product, leaving you to guess the main scent, and saying ’99% Natural Origin’ just makes you think what’s in the other 1% then?
As for the products, they’re not bad and I think they offer value. I tried 4 out of the 11. I sampled the face wash, shampoo, body wash and moisturiser. It feels natural, hence the looseness of some of the consistencies, and the smells are light and not overpowering.
I like the smell of the face wash and moisturiser. The former is a mineral clay in a light toffee colour and the latter is coconut. There’s no lingering smell from the body wash.
This feels like a reliable range, I just wished they’d tried to be more dynamic with the branding and packaging to reflect the passion they have and also to standout in a crowded market. Whispering your green credentials won't change anything”.
Below - UNITY Founders Mathieu Flamini and Mesut Özil
TheChicGeek says, “You’ve probably seen this brand before. This is L’Oréal relaunching the men’s grooming brand, Baxter of California, back into Europe. Established in 1965, it is one of the oldest men’s grooming brands and was acquired by the huge beauty conglomerate, L’Oréal, in 2012. (They’ve been hoovering up a lot of brands over the last few years).
The thing I remember most about Baxter of California was the metal tubes. It gave them a retro and quality feel. These are now gone, though the packaging looks similar and I still like it. I don’t actually remember the products themselves.
Left - Some of the vast Baxter of California range
It’s a big range, but feels reliable. I tried the Oil Free Moisturiser, which I really liked and they also do an SPF option which is great. The Citrus & Herbal-Musk Deodorant, is an alcohol and Aluminum-free stick sensitive skin. I also tried a not very memorable body wash, and, the deep cleansing, black bar of soap. These could both do with a stronger and more longer lasting quality fragrance especially at these prices. Men expect and desire this, now, especially when paying a premium.
The pricing is relatively high, with similar prices to that other L’Oréal brand, Kiehl’s.
It’s simple and easy to understand, which is good, but I’d like to see more of its background and history in its products. Where’s my California sun? Which ones are new? Which ones are your heroes? This brand would be perfect to tap the outdoor/active feel that grooming should be heading in.
If I was going to pinpoint one standout product, then it's the Oil Free Moisturiser.
I’d rather buy this than L’Oréal’s new men’s brand, House 99. Read why here
Right - Everybody loves sunshine - Baxter of California needs to push more of its heritage. Or make some up?!
Azzaro’s Wanted By Night is a woody-oriental-spicy eau de parfum created by Quentin Bisch and Michel Girard and is a new twist on the original 'Wanted' released a couple of years ago.
A woody base note is brought on by white cedar. The juiciness of a sparkling mandarin, zested with a hint of its nectar, is mixed with warm, spicy cinnamon notes and the woody tonalities of cedarwood.
Left - Wanted's controversial bottle. Maybe it's a big seller in the US?! Azzaro Wanted By Night - 50ml - EDP - £46
Red cedarwood’s explosive charisma and the flamboyance of cumin, creates a heart crafted in precious woods with a warm, nectary tobacco blend is reinforced with Atlas cedarwood.
TheChicGeek says, “When you get to my age it should be more Wanted By Teatime! This has a sticky, synthetic smell, which I like. Nothing smells natural about this which I find more interesting.
The cinnamon gives it a youthful and warming edge. There aren’t any layers here. It is, what it is, then disappears relatively quickly, especially for an eau de parfum.
The bottle, which is the shape of a fully-loaded gun chamber, got quite a lot of flack when it first appeared two years ago, but it does look slightly better here with darker juice. The advert, on the other hand, looks like a 16 year old’s version of sophisticated. Don’t get me started about that eyebrow…”
Right - Who signs this stuff off? *raises eyebrow*
What they’ve done with, I’m guessing, limited visual material is remarkable. Even a featured Andy Warhol art film/doc is of such bad quality it looks like the first season of Rupaul’s Drag Race. So they’ve done well to find enough contemporary film footage or pictures to fill this and keep your attention. Obviously, there are new interviews with people who were there at the time, but it’s sad and disappointing that the two main characters are no longer with us.
Left - Antonio & Jerry
I’d heard of Antonio Lopez before and was aware of his style of drawing. I knew the era he was producing in, but that was about all. I didn’t really know who he worked with and for whom.
James Crump’s documentary centres on Paris and New York between 1969 and 1973, viewed through the eyes of Antonio Lopez (1943-1987). A native of Puerto Rico and raised in The Bronx, the story centres on him and his personal and creative partner, Juan Ramos (1942-1995).
Being an illustrator Lopez would never have been in the public eye personally, unlike many of the designers he was copying. His illustrations were well known, but it felt like he was always at the mercy of the commission, whether that was for a magazine or fashion house.
Right - Lopez's partner, Juan Ramos
Unlike Warhol, who also started as an illustrator, Lopez didn’t push himself centre stage. Warhol knew there was money to be made in people’s narcissism and vanity. Lopez seems to stick to the safety of what he knows. Maybe there wasn't enough time, well, between all the shagging, at least!
I like how the documentary moves between New York and Paris, but I wanted more from the main disco time of the late 70s and early 80s. The disco is Paris’ Club Sept, but you don't really get a feel for the place.
It gets wrapped up quickly at the end without the same level of detail. What was he working on? Did he fall out of fashion?
There is a brief moment when you feel like you’re watching a documentary about YSL and Karl Lagerfeld. (Love the beef between these two). These giant fashion planets pulled many different stars into their orbit and Lopez and his entourage of models and lovers were just some of them.
It was fun to see and hear from the group of female models Lopez championed - there's one who reminds me of Angie Bowie - and would have looked mega diverse even by today’s standards. The documentary is worth watching just for Jerry Hall’s arrival. Man, was that one beautiful woman. There are models and, then, there are supermodels. She’s like Botticelli’s Venus combine with a classical Greek siren with a dash of Texan Barbie. She’s captivating, especially in this where she's just starting out on her modelling career. This is where the film starts to end. It’s a shame, along with Grace Jones and Karl Lagerfeld, that she isn't interviewed for the film.
Lagerfeld seemed to distance himself at the end of Lopez’s career which is probably why he’s lasted so long in the fashion business. I imagine you have to be pretty cold and heartless in order to maintain your position. In the film he uses Lopez to illustrate his work at Chloe, and, being good at what he does, he knew they were the zeitgeist of the time and then when to drop them, accordingly.
Upsetting the photographer, Bill Cunningham, who is a prominent interviewee in the film, Lagerfeld wasn’t there when Lopez was diagnosed with AIDS.
The film is definitely an extensive insight into Lopez's fashion circles of the late 60s, 70s and early 80s: who knew who, who fucked who and who made it through. There are, annoyingly, not enough recorded visuals of his process and you want to hear more from the man himself. You don’t get a feeling of how much he produced and how his magazine illustrations complemented the fashion of the time. The artworks look like a mix between 70s Art Nouveau and porn illustrations, but you can see his precocious talent.
The film, again, illustrates how much talent we lost during the AIDS crisis and also fulfils our insatiable thirst for retro glamour. We live in age where we are obsessed with looking backwards at talented and beautiful people, quenching our need for what we feel today's modern landscape is sadly lacking.
Left - One of Lopez's illustrations
See #ChicGeekComment Is ‘Peak Fashion Documentary’ Killing The Fashion Tome?