For Paul Smith’s new ‘Hello You!’ fragrance, perfumers Fanny Bal and Dominique Ropion say they were inspired by Paul Smith’s celebrated use of colour. The fresh, sparkling citrus opening is followed by a very British aromatic lavender heart, blended with a fruity apple accord. The base notes underline the strong masculinity of patchouli and vetiver, magnified with the sensuality of ciste absolute.
TheChicGeek says, “I really like Paul Smith, the man and the brand. He’s probably the nicest man in fashion. But, I’ve always got the vibe that he doesn’t really know that much about fragrance and therefore has never given it his full attention.
His past fragrances have never been that distinctive, which is strange for a man who happily paints shops fuchsia pink - LA - and Minis stripey. They were also quite young and priced too cheaply.
Anyway, there’s a new men’s one on the block called ‘Hello You!’. A play with Paul’s famous 1940s pin-ups, usually found on the interiors of his wallets, it sticks to the classic rectangular bottle with a screw cap.
I like the name, but, it feels like the kind of packaging I wanted 15 years ago from him. It’s a shame they didn’t do a choice of male or female pin-ups, it would have felt more contemporary - I was thinking ‘Cooey’ for the male one!
The fragrance is still young and it is priced to sell, but I find I’m having less and less patience for these types of fragrance. I really want something special from Paul Smith and for him to have the same confidence with fragrance that he has with colour.”
Left & Right - Paul Smith Hello You! 100ml - £45
The first jewellery house to move to Place Vendôme in Paris in 1893, Boucheron is one of the magical names in fine jewels. The Boucheron Collection is inspired by travelling and includes six unisex scents: Iris de Syracuse, Néroli d’Ispahan, Tubéreuse de Madras, Vanilla de Zanzibar, Oud de Carthage and Ambre d’Alexandrie. Five perfumers created the six perfumes and include Nathalie Lorson, Christophe Raynaud, Fabrice Pellegrin, Jean-Christophe Hérault and Dominique Ropion.
Left - The Boucheron Collection - 125ml EDT - £175
TheChicGeek says, “Boucheron are quite late to the party on these luxury sets of one note fragrances. Does the world need another luxurious oud or tuberose fragrance? Probably not.
And the packaging and branding, at this price range, all seems to blur into each other.
Obviously tailored for the wealthy, visiting Harrods customer, but then so is the Zegna, Boss and Armani and numerous other versions of these generously boxed sets.
There’s nothing wrong here, but then neither is there anything original. People who want large volumes of expensive fragrance seem to shop at Harrods, but I think even they’re being saturated with these fragrances and none are offering anything new of different: the finest raw ingredients respectfully presented.
They are all unisex, but I would say the most male facing is the fresh neroli or the richer oud. Perfectly enjoyable and passable.
These big boxed fragrance collections are a bit like simple couture clothes: limited distribution and, ultimately, very few people experience it, so really what is the point when nobody can tell the difference? At this price point there are many options to find something individual rather blending in with this crowd”.