While you’ll know Sebago’s classic boat shoes or moccasins, the label has reinvented its menswear thanks to new license owners, the Italian BasicNet, who also own Kappa, Superga and K-Way.
The label is now super clean preppy with an injection of Italian style and make. All the preppy classics are here yet it feels contemporary and extremely wearable for all age groups. The brand hasn't really pushed its launch properly, prefering to keep it on the down low, which explains why the current sale looks so good with bargains in regular sizes.
Here are a few items I like atm:
Left - GRAFTON - Green Moss Yellow - £103.50
Left - MOOSEPOINT - White Natural Green - £135
Below - ROQUE - White Natural Orange - £45
Regardless of whether you like football or not, they'll be no escaping the World Cup when it starts in Russia shortly. I can't remember how many 'years of hurt' it is now, but, expectations aren't particularly high with regards to the England team. That doesn't mean that I don't care.
Settle down in front of the TV and start shouting, "Come on, England!"
Credits - Cardigan - A Day's March, Shirt - R.M. Williams, Jeans - Paul Smith, Shoes - Base London
The jacket is dead, long live the jacket! Well, not quite. But brands or designers who produce rails and rails of coats and jackets are realising, to their cost, that people don't really need or wear them that often. What we want is something easy and warm that transcends seasons and can be used as a layer.
Enter the 'cardigan bomber'. I've championed this before, but when you find a cashmere one by Johnstons of Elgin, one of the best Scottish knitwear specialists, you know it's going to be good and goes straight to the top of my seasonal Hot List.
Left & Below - Johnstons of Elgin - Cashmere Mens American Navy Zip Cardigan - £425
Prada was once one of the coolest brands. Twice a year, I’d eagerly await each Milan show for that sophisticated yet intellectual take on beautiful men’s clothes. They’d always be something new and clever, which sometimes took a couple of months to sink in, and defined this intelligent type of dressing.
Unfortunately, not everything lasts and this has disappeared from the label which hasn’t been updating as quickly as they used to. It’s like Miuccia has left the building, but then maybe that’s what happens when you become a fashion billionaire?
Anyway, they’ve realised that in order to slow their drop in sales they need to get online and they’ve just gone on to MRPORTER.COM. This cardigan is a standout for all it’s ‘children’s-tv-presenter-rainbow-realness’. It’s something a crazed aunt would knit for you as a child and something that would quickly become your favourite and return to year-after-year. It's hand-knitted in Italy from Shetland wool and is basically a smile in a cardigan.
Left & Below - Prada - Intarsia Shetland Wool Cardigan - £1130