One of the success stories of the British high-street over the last decade, Superdry, knows how to do summer. Known for their statement T-shirts and relaxed cargo shorts, this is carefree menswear to blow out those partying cobwebs.

This summer Superdry are all over holiday vibes, but forget the beach- we all know the real fun starts when the night kicks in. Running down side streets to unplanned parties and night swimming, those warm holiday nights are the best.

The men’s collection features tropical prints, graphic tees, vests and swim shorts, alongside flip-flops and sliders in a variety of colours. Follow the story here

Where will your holiday nights take you? #TheNightIsYoung

Left, Right & Below - Get holiday ready & own the whole night in Superdry Holiday SS17

See the full video below

 

Published in Fashion
Wednesday, 19 October 2016 10:12

How To Find The Perfect Jacket

A man’s style can be very much dictated by body shape, but we don’t see a lot of guidance when it comes to what would look best on which body type. Women, however, get to compare themselves against hourglasses, pears and apples and discern which shape relates most to them - before receiving guidance on what would look best on each. Guys have to work it out for themselves.

However, clothing retailer Superdry has decided to put together an in depth guide around body shape and jacket style – perfect as autumn arrives and we go out to make those important investment purchases for the colder months. 

You may not be familiar with the terms 'inverted triangle', 'oval' and 'slim curve' when considering your body shape, but all will become clear in the guide below. Learn what looks best with a bomber jacket, how a long trench coat can create a slim lined look and why a pea coat looks best on those who hit the shoulder press at the gym and pick out a jacket perfect for you.

Finding the Perfect Jacket
Brought to you by Superdry

Published in How To
Friday, 07 August 2015 13:53

Rugby Style 2015

superdry england rugby shirtWhen William Webb Ellis first picked up that ball, and ran with it, little did he know that nearly 200 years later 20 international teams would be competing for a cup named in his honour.

Left - Superdry - World Legends - England £74.99

The Rugby World Cup returns home to England, this autumn, in what will be one of the sporting highlights of the year.

TheChicGeek says "Rugby style, particularly the rugby shirt, never really goes out of style. Whether in team colours or bold stripes, it was a favourite of artist David Hockney and was heavily referenced by John Ray, Creative Director at dunhill, at both his spring and autumn 15 collections."

 

 

David Hockney rugby topRight - A little of bit of retro inspiration - David Hockney sporting a striped rugby top

The Rugby World Cup runs from 18th September - 31st October 2015 and here are TheChicGeek's picks of the best rugby inspired menswear available:

Below - dunhill - AW15 catwalk collection - Yellow Soft Cotton Rugby Shirt - £230

dunhill aw15 menswear rugby hockney

polo raplh lauren the chic geekLeft - Polo Ralph Lauren - Custom-Fit Striped Rugby Shirt - £230

Below - Jack Wills - Striped Rugby Shirt - £49.50

jack wills the chic geek rugby shirt

jack wills rugby ball world cup geekLeft - Jack Wills - Rugby Ball - £16.50

rugby cufflinks thomas pinkLeft - Thomas Pink - Rugby Cufflinks - £69

 

 

 

 

 

 

 

rugby striped knit thomas pink geek chicLeft - Thomas Pink - Stanford Knit Rugby Jumper - £225 

Middle - The Rugby Fragrance - 100ml - £24.99

Below Right - dunhill - AW15 Catwalk Collection - Brown Cotton/Cashmere Rugby Polo - £625

The Rugby Fragrancedunhill john ray rugby fashion menswear

Published in Fashion