Our love of the 80s continues. From the music to the films to the fashion, it’s the decade that keeps on giving.
The big trend, fashion wise, is 80s sportswear and this is the look you should be following.
Go for larger fits, especially in coats and jackets - I’m wearing a large here - with strong, contrasting primary colours.
This jacket by Tommy Hilfiger is from House of Fraser and perfectly illustrates the new look while heavily referencing its vintage archive.
Team with dad jeans, branded socks and retro trainers. Don’t forget the gold chain or necklace for that final, confident flourish. Read more why here
Are you ready, Player One?!
Credits - Jacket - Tommy Hilfiger from House of Fraser, Jeans - Topman, T-Shirt - Umbro, Necklace - Topshop, Socks - Fila, Trainers - Diadora, Cap - J Crew
You've probably got the idea - I've been banging on about them for months - that this season is all about vertical stripes.
Left - SS18 Marni, Balmain, Etudes
Every designer and brand worth their stripes showed multiple variations of them. There are many ways to wear the trend - matching and mixed. Clash, contrast or complement, the choice is yours!
Credits - Jacket - Scotch & Soda, Short-Sleeved Shirt - ASOS - Trousers - Scotch & Soda, Slip-Ons - Base London
TheChicGeek took Vertical Stripes to Marrakech, see more here
Your shirt should be like fashion, this season - one minute you're in, and one minute you're out. Or, you could just compromise, like seen on the Marni catwalk, and wear it half-in and half-out.
It's like messy business attire. The walk of shame, the morning-from-the-night-before chic. Try it.
Credits - Jacket - Scotch & Soda, Shirt - Scotch & Soda, Trousers - Moss Bros, Shoes - Base London , Bag - ST Dupont
Left - Both Marni SS18
With the Russian World Cup coming, or should that be looming?! We're going to get all nostalgic for Panini stickers and short-short football kits. Retro sportswear shows no sign of slowing down in fashion circles and anything branded, or with brand's old logos, is as popular as ever.
Credits - Loafers - Base London, Jeans - Raey, Top - Vintage
Nothing like an arctic blast to test your style mettle. TheChicGeek decided to face the 'Beast From The East', face-on, in a Nobis 'Heritage' parka. Nothing will stop TheChicGeek on his style quest to make the world of menswear a better and more refined place.
The primary red of the parka contrasts well against the white, wintry backdrop, and, like a style beacon, shines bright when teamed with other primary sportswear and accessorises. Add a pair of chic hiking boots and this beast has been well and truly beaten!
Business geek gets his professional head on in a new Remus Uomo suit. Throwaway that skinny fit and go for something for classic, more grown-up and generous. This blue Remus Uomo suit has a subtle micro check with handsome pocket highlights.
Express your personality through your choice of shirt, socks and accessorises. Think pink in a classic work shirt and matching socks, while a timeless leather briefcase is given an injection of fun with a crocodile bag charm. Snap!
Left - Credits - Suit - Remus Uomo, Pink Shirt - Remus Uomo. Kipper Tie - Vintage from eBay, Socks - Pantherella, Shoes - Dune London, Bag & Bag Charm - Furla
TheChicGeek took a trip to sunny Marrakech to see the new YSL Museum - read more here - while there, he thought it rude not to show you one of the big trends of the 2018 season - Vertical Stripes.
Think 'stylish deckchair', designers such as Marni, Balmain, Etudes, Haider Ackermann, Paul Smith, Cerruti 1881 and Ami all did their vertical variations on the trend.
With the Jardin Marjorelle as the backdrop, bold vertical stripes are not only a statement, but they elongate the wearer. Don't be scared, you can clash them, as seen here, just make sure they're wide and colourful.
This is perfect for holiday wardrobes in both shorts and T-shirts, as well as shirts and trousers, as seen here on TheChicGeek.
Credits - Trousers - Pretty Green, Shirt - ASOS - T-Shirt - Topman X Stranger Things, Bumbag - Eastpak, Watch - Swatch, Shoes - Dune London, Sunglasses - Vintage Gucci
See more SS18 Menswear Trends - here
Want more Vertical Stripes? here
TheChicGeek was a guest at Le Palais Paysan around 25 minutes from central Marrakech by car with stunning views of the Atlas Mountains and surrounding countryside. See more here
It's the time of year to be comfortable, warm and, ultimately, cute. Nothing says 'narcissistic' like decorating a Christmas tree with your own image! Even the fairy on the top has a remarkable likeness!
Credits - Corduroy Jean Suit - Lois Jeans, Fair Isle - Drake's, Socks - TK Maxx, Watch - Swatch
The Drop, a new digital made-to-measure suit, service - see the full review here - kindly made TheChicGeek a suit of his request. Opting for chocolate brown with a millennial pink lining, the suit has a longer jacket and larger lapels to reflect the new mood away from skinny to something longer and wider.
TheChicGeek is channelling "The Deuce" as he goes into Autumn.
Credits - Suit - The Drop, Shirt - Dries van Noten, Shoes - Dune London, Socks - Pantherella, Watch - #Swatchxme
TheChicGeek teams up with Thomas Sabo in this special OOTD to highlight their new mesh watch collection. Strong and stylish, this collection of watches feature stainless steel-coloured mesh bracelets and sunray finish dials with coordinated silver-coloured indices and hands.
The monotone colour palette and striped detailing inspired the rest of TheChicGeek's outfit while on his way to catch TheChicGeek Express. The clean lines and striking two-tone colourway are as timeless as black and white itself. It made TheChicGeek think if only everything in life was this clean cut?!
Left - TheChicGeek is wearing Thomas Sabo ‘Rebel Spirit’ Watch - £180
Find out more about the new Thomas Sabo collection here
Credits - Watch - Thomas Sabo, Cardigan - Pretty Green X John Smedley, T-Shirt - Sunspel, Trousers - Raf Simons X Fred Perry, Shoes - Sperry, Socks - adidas, Spectacles - Neubau, Fragrance - Azzaro Pure Chrome - Read TheChicGeek Fragrance Review here, After Shave Balm & Shaving Cream - Frederic Malle, Face Cream - Buly