TheChicGeek says, “Based around organic soaps, SCRUBD is a new British grooming brand. Founded by entrepreneur, Mark Helvadjian, his previous company was ShippingEasy, an online fulfilment platform, after he couldn’t find premium all-natural grooming products created specifically for men. Two years ago the journey began and, now, launches with 9 products - 4 of which are soaps - exclusively at Harvey Nichols.
Left - SCRUBD grooming based around organic soap - Exclusively in Harvey Nichols - Soaps - Cedarwood & Grapefruit, Lemongrass & Lime, Oakmoss & Spearmint, Charcoal & Black Pepper - £17, Face Scrub - £24
I was sent 2 soaps and the face scrub to try:
I like the branding, it’s simple yet distinctive. The soaps are man-sized and will last a decent amount of time. I can’t see in the blurb how the ‘Hand-crafted all-natural, organic triple-milled soap block’ has been made specifically for men’s skin? I must be missing something.
I don’t usually use soap as it dries out the skin. This has an element of dryness, but it isn’t too bad. I like the all-natural, organic idea and the smell is subtle - it could actually be stronger.
There’s a novelty to using soap, when you don’t usually, especially in certain areas! These big sizes will be more cost effective than any body wash. They are fairly premium for a soap - £17 - but it is “hand-crafted” in England and organic.
The "Face Scrub" is pretty standard. It’s nice and soft and cleanses and washes off easily. I usually judge a new grooming range on its moisturiser which I didn’t try here, but I like the idea of bringing soaps back and centring the brand around these.”
While the image of Davidoff Cool Water has always been a sparkling, aqua blue wave somewhere exotic like Hawaii or Malibu, you don’t have to go that far to experience the addictive draw of the sea.
Davidoff kindly took me to Cornwall to experience the latest edition to the Cool Water franchise - Wave. TheChicGeek and water don’t usually mix, but there’s something about Cornwall that when the sun comes out, it’s magical.
Famous for its ‘oceanic’ aquatic scent, Davidoff asked renowned perfumers, Francis Kurkdjian, Antoine Lie, and Jean Jacques to collaborate to create Wave. It begins with a bracing surge of the energising, signature marine splash accord and grapefruit notes that mingle with stimulating Sichuan pepper. The middle features birch leaf and juniper, on a masculine base of patchouli and sandalwood.
TheChicGeek says, “This is an easy wearer and that’s why the original Cool Water has remained so popular. A nice update, segue way, call it what you will, I particularly like the botanicals in it. The original ‘marine splash’ is there and while the rest balances around it, it remains a classic aqua cologne. It has a greenish feeling to it that continues the fresh theme without making it feel immature or unsophisticated. Cool Water Wave brings back the memories of the beach, so I'm diving in!”
Below - Surfer Geek
A new twist on Calvin Klein’s Obsession, the Obsessed For Men fragrance is an oriental woody amber with ‘a compelling heart of black vanilla sophisticatedly structured with dark, dimensional woods, providing the tension between a feminine melodiousness and masculine strength. Ambrox elegantly cuts through all, lending a sleek and contemporaneous edge’.
TheChicGeek says, “The original Obsession was the one major Calvin Klein fragrance that passed me by. Eternity - love, Escape - love, CK One - love. I’m not really sure why I skipped Obsession. I think it felt more feminine, ATM, due to the image of Kate Moss lying on a sofa. The images are a 90s classic and it was the start of Kate Moss’ relationship with the brand.
This new fragrance uses the same shaped bottle of the original while in a super-clean, clear finish.
I’m being pernickety, but i think they should have called it ‘Obsess’ rather than ‘Obsessed’. Obsessed is too pop culture a word, today, like ‘everything’ and ‘love’. It’s chuck away and immature.
They say this is Raf Simons’ first fragrance under his direction and it feels more a tinkering than a fully formed idea. The pictures of Kate are timeless in the truest sense of the word. Sent on holiday in 1993 with her then boyfriend, photographer, Mario Sorrenti, there was no make-up, hair or stylist. A simple setup, where the relationship made for exceptional results and a campaign that still resonates today.
As for the juice, it’s fruity, fresh and feminine. The fresh grapefruit gives it a sticky top while the deep vanilla gives a gourmand finish. It sits in that modern fragrance formation where there is as much top as bottom and it leaves you just wanting something a little bit deeper and more sophisticated."
Above - Calvin Klein - Obsessed For Men - 125ml - £57
Below - The original archive of unused Obsession images has been reworked for the new fragrance
The scalp often gets overlooked, and, much like a plant, healthy roots equals a strong and vigorous plant.
“Your scalp is simply an extension of your facial skin. And just like your face, your scalp needs cleansing, balancing, and protection. Once you think of it that way, it shouldn’t be hard to understand why you might need to be giving it a little extra care,” says, Justina Mejia-Montane, Vice President, Global Product Development at Aveda.
The Pramāsana collection is formulated with an exclusive blend of ingredients including: seaweed extract, helps control and balance sebum levels on the scalp. Lactobacillus, patented ferment helps preserve the scalp’s natural protective barrier and Tamanu Oil, a known anti-oxidant that helps to protect the scalp from pollution and other free radicals. The fragrance is a clean, fresh ‘Pure-Fume’ aroma featuring grapefruit, neroli, and cypress.
Left - Aveda - Pramasana Purifying Scalp Cleanser - £23.50, Pramasana Protective Scalp Concentrate - £35
TheChicGeek says, “A product will come along and you’ll think why haven’t I thought about my hair like this before. Now, put your hands together, bend forward and say “Pramāsana”, it’s a combination of the Sanskrit words, ‘Prama’ (foundation) and ‘Asana’ (position in yoga). Now, uncross your legs!
You always feel like you’re in good hands with Aveda hair products. There’s an optional brush, which I didn't try, but having short hair. I don’t think I really needed it.
The first of the two products is the cleanser. You massage into the scalp, before shampooing and on wet hair, to instantly balance sebum levels creating a clean scalp foundation.
This has that satisfying, two-handed massaging texture that really makes you feel like you’re really cleaning your hair. You then shampoo and rinse as usual.
Then, while the hair is still damp, it’s time for the 'Scalp Concentrate'. I found it was best to pipette it into your hand then rub it into the scalp. Aveda say to think about this like the serum step in skincare. It’s suppose to help protect from pollution and other free radicals which should go to some way in combating the excesses Oxford Street!
I like both of these products and I think it’ll be particularly good for those with thick hair and those who use a lot of product. My mum actually said my hair looked nice, which she hasn't said for a while and didn't know I had used anything new.
My only negative, there needs to be more information on how often to use it. I wasn't sure if it was a weekly or daily thing, but I’ve been told “it’s as often as you wash your hair, so, yes, daily is good!”.