If somebody said they could make you any suit you wanted, that fitted perfectly, simply by sending a few photographs of yourself, you’d be sceptical, right?
That’s how I felt when “The Drop” got in touch. The Drop is a startup that allows men to create their clothes, in their sizes at a price which suits their budget.
I’ve seen many apps, come and go, that allow you to take a picture of an item you see in the street. Like Shazam for clothes, they let you know where you can buy it from. Unfortunately, this only works for clothes in season and available in your size, so can be a disappointing search. It also doesn’t allow for you imagination or dream item.
Left - TheChicGeek smiling in his finished suit
The Drop business was founded on the premise that lots of men know what they want when they see it (whether on Instagram, Pinterest or on the street) but often find it hard to locate it in stores, in their size - a fundamental disconnect between supply and demand.
Right - Inspiration - Burberry - But I wanted it cut like a Tom Ford
The Drop enables customers to submit an image of their ideal suit (from styles they've seen online, in store or on the street) along with images of themselves so that correct measurements can be assessed. Their suit is then made & delivered in their size in under three weeks. Prices start from around the £300 mark.
They can make a single item in Asia, and then they allow a small budget for you to take the finished item to be altered, if it needs any additional work, at a place of your choosing.
I wanted something different yet also something that I knew they could make. It would be pointless going all out Gucci if they didn’t offer those kinds of fabrics.
I wanted a brown flannel suit as it’s really hard to find a good chocolate brown suit. I found an old picture from a previous Burberry campaign, but I wanted a longer jacket and wider lapels.
I also wanted the fit based on a Tom Ford suit that I already own. After a couple of e-mails, swatches were sent through, which is difficult to choose online admittedly and they said they didn’t have brown flannel, so I just asked for a plain chocolate coloured suit.
I sent three pictures - front, side, back - of me in fitted clothing and then chose the lining and other details on the suit. I went for a peaked lapel two button wool suit with a pink lining.
They may get in touch to ask a few further questions and just to clarify the order.
Far Left - Tailored Made - Chic Geek - Pink lining with green lettering
Left - The Edward Sexton/Tommy Nutter/Tom Ford lapels that I wanted
A few weeks later the suit was ready. It was shinier than I envisioned, but not detrimental. The lapels were good, very Tom Ford/Edward Sexton like - move over Harry Styles! As for fit, the waist on the trousers and the jacket was too tight. They kindly had this altered for me, when in reality you would do this yourself and then bill The Drop.
Overall, the suit is good, I know I couldn’t buy another brown wool suit with a pink lining for the price they are asking.
Verdict - For the price of a high-street suit you get something individual and one-off. You could get something for a special occasion or if you find it hard to get standard suits to fit, but at these prices you could use this service everytime you want a new suit. This concept has the potential to play around and copy designer items quickly if the choice of fabrics allows.
I think The Drop needs to brand their name more on the items, as I couldn’t remember the name throughout the process, and they should also offer more inspiration and fabric choices to capture the more experimental and directional customers or for those guys who know what they want, but want a few images to base it upon. It would also be good to photograph the suits they make to give you more of a feel of what they do and create a community of passionate guys wanting something individual.
Left - Brown & pink suit from The Drop from around £300
See the full The Drop OOTD here
You can thank me after, but I just may have found the prom outfit to beat all other prom outfits!!!!! Be the king of the prom by taking inspiration from the king, Elvis himself, and Harry Styles with a combination of black and pink. A pink suit with a black shirt, no tie, says 'dressy cool' and is as timeless as rock itself.
The classic 50s colour combo of pink and black brings to mind Teddy Boys and rock 'n' roll. You want a black shirt with black buttons, plain. No contrasting. You can do black trousers if you don't want to buy the whole suit, but add white socks classic penny loafers and you'll be the beau of the ball!
Left - Harry Styles giving good Elvis in an bespoke Edward Sexton suit
Left - River Island - Pink Slim Fit Suit Jacket - £85
Left Below - River Island - Pink Slim Fit Suit Trousers - £40
Below - Hugo - Ebros Stretch Cotton Shirt - £100 from HarveyNichols.com
Left - ASOS - Super Skinny Suit In Mid Pink - £85
Left - Topman - Rose Pink Ultra Skinny Fit Suit - £130
Below - Ted Baker - Rosest Tailored Fit Shirt - £65 from John Lewis
Left - Opposuits - Mr Pink - £64.95
Below - The original, Elvis Presley
Left - Zara - Sartorial Suit Blazer - £99.99, Trousers - £49.99
Left - Zara - Basic Blazer - £39.99
Left - Actor Aidan Alexander at the Billboard Awards
Left - Marks & Spencer - Autograph - Pure Cotton Tailored Fit Shirt - £35
Left - Moss Bros - Moss Esq. - Regular Fit Black Single Cuff Non Iron Shirt - £25
Left - 1950s Cliff Richard
Below - New Look - Deep Pink Suit Jacket - £64.99, Deep Pink Suit Trousers - £29.99
Below - Be the king, this prom season
‘Potential’ is an overly optimistic word in fashion and there are many more disappointments than successes. When you work in this business you always have your eyes and ears open, listening and watching on social media, traditional media and on the street to see who people like and what they are doing.
Left - The pink suit is by Edward Sexton, one of the most stylish tailors in London
Somebody who I think has a lot of potential, in the realms of being a male clotheshorse, is Harry Styles. Apart from the social media hysteria, I didn’t take much notice of him when he was in One Direction, but he feels like he has huge potential to trail-blaze in menswear. Even as a five he always stood out, albeit slightly.
Many of the things he wears are difficult or require believability and on most guys would look too try hard. Okay, so I may be reading too much into this, but, I remember Justin Timberlake leaving N-Sync, and he was on the cover of Arena Home Plus, the cover they had to reprint as it was too violent as Sept 11th had just happened, and I remember thinking "he was just another silly boyband member, he’s not cool enough for that magazine", but he quickly, thanks to that first album, graduated into an adult artist and so did his style. (Though his Tom Ford Suit & Tie section is still the best).
Back to Harry. Scream! He looks like a young Jagger, which is a plus. He’s sexy without it being about his body. It’s an intellectual form of sexy and the clothes correspond with this.
Below - Harry on Graham Norton. He's partial to dragons on a flared trouser
And this isn’t just because there is no competition. Ed Sheeran, anybody?! Harry Styles was recently interviewed by The Sun and he was asked a few things about his appearance.
He said “I always love being comfortable. You should wear what makes you feel comfortable.
"It’s a really good opportunity to have fun - it’s clothes, it’s not a big deal.”
“It’s a good time to express yourself and have fun with it.”
“It’s one of those things that you shouldn’t take seriously. If you want to wear a pair of yellow trousers you can wear a pair of yellow trousers.”
Exactly. It feels a very relaxed approach and something that isn’t laboured over. Obviously he has a stylist, somebody has to do the leg work, but it feels like he’s choosing from the rail. It’s quite a British thing to not look at others and just do your own thing, instinctively in-sync with what’s going on.
At the moment it’s a mix of Gucci, which definitely isn't for the wallflower, and Edward Sexton, one of the greatest British tailors, who has dressed the majority of the Beatles and Mick Jagger over the years, but we’re hoping for an evolution as fashion moves on. It’ll show his eye and style/taste level if he can change without losing any of the cool factor.
Harry, TheChicGeek is watching you.
Left - Harry in those acid yellow trousers