‘Minimal’ men’s watches have continued their rise in popularity over the last few years with many brands offering different styles at price points to suit nearly all budgets. Simplicity and design are the key to the male modernists who fill their Instagram accounts with Brutalist concrete and tiled floors.
It’s difficult to find a perfectly balanced minimal watch, some are either too simple or not elegant enough. I think two young Glaswegian guys, Pete Sunderland and Ross Baynham, who met while studying at Glasgow Caledonian University, have found the perfect solution.
Their company, Instrmnt, make the best minimal watches I’ve seen. They have just the right amount of design, detail and movement. They also have the feel of a good quality watch, that gets better the more you use it, at a price that, while not cheap, is definitely something we can all afford.
You get to assemble the watch yourself - perfect for all those watch geeks - see below. The calf leather straps are crafted in the valleys of the Bavarian Forest, Germany and Instrmnt has their own store located on Glasgow’s Parnie street in the city's Trongate area selling other niche labels alongside their watches.
Left & Below - Instrmnt - 01-C - £180
Left - Instrmnt has their own store located on Glasgow’s Parnie street in the city's Trongate area