New Labels To Know
In case you have missed them, new labels that are making waves.
Men's Fashion - Label to Know - House of Quinn
All new small fashion labels have to start somewhere, and floral mirco shorts is certainly an area to perfect! Said to be born from a desire to challenge masculinity, beauty, love, death (and all that's in between), The House of Quinn is a new British menswear brand bringing 'exuberance and spontaneity to the wardrobe of the modern man'. Utilising print and bold colours, the latest line of shorts conjure images of both The Royal Hawaiian in the 1960s and Venice Beach in the 1980s, honouring classic Americana and Tropicalism, while the two Limited Edition pairs, made from vintage French cotton, suggest the sun kissed luxury of the Riviera in the 1930s. These motifs combine with a classic cut to create shorts that are part-resort wear, part-club wear, and effortlessly contemporary.
Left & Below - Chuck in the chintz! House of Quinn - Shorts - £34
Label to Know - Marinella Ties
The history of the Marinella brand starts in 1914 with founder Eugenio Marinella, who, after fifteen years working in the menswear business, decided to set up on his own. On the eve of the First World War, aged 34, he opened a shop in Piazza Vittoria, on the elegant Riviera di Chiaia in Naples, one of the most beautiful waterfronts in Italy. The shop was in a great location, where Neapolitan high society went walking.
He started to sell English shirts and ties, bought in from London. The shop soon became a small piece of England
in the heart of Naples. Into the second half of the 20th century, Marinella dropped the shirts and moved into just making and selling ties in the 'British Style'.
Left - Marinella neck ties are around £100, depending on the design and bow ties are £70
Today, thanks to Maurizio Marinella, the third generation of the family, the brand has expanded into new international markets and has been worn by American presidents from Kennedy onwards, including Bill Clinton who was given one by his wife Hillary. Maurizio Marinella still carries on his grandfather’s values, spending a few hours every day at the store, absorbing and understanding the brand’s and customer's needs. At Christmas, for example, when the queues at the shop are long, he offers sfogliatelle (traditional Neapolitan cake) and coffee to the people that are waiting outside.
Other notable customers have included King Juan Carlos of Spain, Prince Albert of Monaco and the Agnelli dynasty. All product is proudly signed E.Marinella, a signature for the highest quality fabrics and attention to detail, in a tie that is describe by them as "veracious Neapolitan" yet "very British".
Going full circle, Marinella is bringing the neckwear coals home to Newcastle by opening a store in London's Maddox Street. Let's hope we can expect the same Neopolitan treats in London this Christmas!
54 Maddox Street, London.
Men's Fashion - Label to Know - General Knot & Co
The story behind American brand General Knot & Co. started with two like-minded guys who happened to meet while waiting for a train to New York City. One of them was a design director in the Fashion District and the other a technology engineer in the Flatiron District. Even with totally different career paths, the conversation quickly revealed a shared adoration for great colours and patterns, all things vintage, and an unyielding desire to create enduring products. The foundation of General Knot & Co. was set.
Creating numbered, limited-edition ties using vintage American fabrics (some of which date back as far as World War II) they curate their tie fabrics through a countrywide network of collectors, dealers, estate sales and auctions. They especially love this part of their work, maintaining that there’s nothing quite like the thrill of finding an amazing vintage fabric and giving it
another lease of life. Each collection of General Knot & Co. ties are made in very limited quantities. You’ll receive your tie accompanied by an exclusively numbered card designating their exact places in the collection.
Left - General Knot & Co. - Midnight Indigo Twill Skinny - £79.94
Label to Know - Machiavellian
Machiavellian is a new label of luxurious British sleepwear. Made in London by the same craftsmen used by Turnbull & Asser of Jermyn Street, with silk printed on the banks of Lake Como by one of Italy’s most prestigious print houses, these pyjamas are for sharing!
“When it comes to true luxury sleepwear up until now men have been underserved – either pyjamas have been drab and staid, or poor quality despite a high-end price tag,” said Steven Young, CEO, Machiavellian. “Now men use to wearing hand-made clothes during the day can experience the same level of luxury at night.”
Left - Machiavellian - Silk Peacock PJs - £700
Designed by Steven Young, ex-Head of Menswear Design at Pringle and Burberry, they truly are the ultimate men’s pyjama bottoms. The first Machiavellian collection has been designed to flow across seams and around the shape of the trousers. The garments have been designed completely from scratch.

Right - Made in London using Italian silk
The natural properties of silk are ideal for sleepwear, keeping the wearer cool in Summer and warm in Winter. As beautiful inside as out, the sleepwear features re-enforcing panels at all major stress points and French seams throughout. The fly is triple covered for privacy and the garment is constructed with a mini self fabric lining at the front. There is no visible overlocking to mar the lines of the internals.
