Swiss grooming brand, Cellmen, is the only cellular skincare brand specifically designed for men’s skin. The 'UltraCell Intensive' is a 12 day intensive treatment which works to re-energise the skin using active stabilised bio-integral cells that work in harmony with our own skin cells. As a result, skin is left detoxified, lifted, refined, revitalised and firmed. It is recommended as an intensive skin treatment 2 to 3 times a year.
TheChicGeek says, "Firstly, this is one of the most expensive products I’ve ever tried. £335 for 12 days!! The packaging certainly reflected this, with 12 individual glass phials all securely sealed with a pipette to apply.
After the second day, I had to send an e-mail to the PR to ask if I’d actually been sent the proper product and not a dummy filled with water. The product has no smell and the consistency of water, which made me wonder whether it was simply water?? When you’re pipetting the product onto your face and watching it run down your chin, it's difficult not to think somebody is playing a trick on you.
The kind PR offered to send a sample she had on her desk, which, when it arrived, was exactly the same. I carried on using each phial, fully, for the full 12 days, barely able to look at myself in the mirror!
I’m not really sure what to think. There was no difference to anything, other than I felt I’d washed my face twice before bed. Could this be the Vetements of grooming products?!"
Left - Cellmen - UltraCell Intensive (12 phials) - £335
Following the global success of Aveda best-selling hair care system, Invati, Aveda introduce, Invati Men - a two-step system specifically designed for men to address one of their biggest hair care concerns, thinning.
Powered by naturally-derived ingredient innovation, formulated with a blend of plant actives, Invati Men Solutions for Thinning Hair is designed specifically to meet the unique needs of men. This easy two-step system helps improve the look of thinning hair - 4 out of 5 men say their hair feels stronger and looks thicker.
Left - Invati Men Nourishing Exfoliating Shampoo - 250ml - £25.50, Invati Men Scalp Revitalizer - 125ml - £45
TheChicGeek says, “I’ve used the original Invati and I’m a fan. It even felt thicker than any other shampoo when you were simply massaging it on to your head. The new Invati Men shampoo is naturally thicker in consistency than the original and does the same as before. The second step, which you leave in, is a serum, powered by Amla - an Indian gooseberry, which thickens hair at the root. I put this on wet, as soon as I got out of the shower, really massaging all over, covering the hair fully and leaving it to dry.
“I have thinning hair so anything that makes your hair feel thicker and fuller is welcome. But, with this, it actually felt like it was weighing my hair down. It gave me than beanie-type feeling, like when you’ve being wearing a hat all day. I think the best solution, for me, disappointingly, would be to avoid the serum and just stick to the shampoo.”
Poxrucker & Co. was founded by international makeup artist, Alicia Poxrucker, who found she was encountering more and more questions from her male clients about how they can improve the appearance of their skin and benefit from the power of skincare and grooming products.
Finding a lack of products specifically geared towards men, even with her reach as a makeup artist, with almost two decades’ experience, Alicia decided the only way to keep her clients truly happy was to create her own premium range.
So, after extensive research and development, Gentleman’s Polish was born: a lightly tinted, mineral-based makeup with a smooth, sheer finish designed especially for men’s skin.
Above - Poxrucker & Co - Gentleman’s Polish - Mineral Sheer Tint - 30ml - £35
The multi-tasking formula helps reduce the dreaded man-shine and contains light diffusing pigments that help to diminish the appearance of fine lines and wrinkles. It’s perfect for the gentleman who wants a pick-me-up after a late night or a long winter, before a big date or job interview.
Gentleman’s Polish is oil and paraben free and hypoallergenic, so it’s suitable for all skin types, and it contains SPF 20+ for sun protection.
TheChicGeek says, “Sounding a bit like something you should be spreading on toast, this is the first men’s specific foundation I’ve encountered. I’ve tried BB and CC creams before, all which have a slight tint to the product to hide blemishes and even out the skin, but none has felt as light and as natural as this.
This is you on your very best day. I don’t think I’d apply this everyday, but as the blurb says, this would be great for the morning-after-the-night-before, when trying to look less like death or possibly a date or job interview. There’s an SPF 20 in here, somewhere, even though it didn’t mention this on the sample I was sent. Whatever you do make sure you get the correct skin colour, I went for ‘light’. If in doubt go for a lighter shade.
My feedback would be that the branding and packaging doesn't do this justice. It needs a more serious approach. I like the name, it just needs better branding and nicer packaging for the £35 price tag."
“Mr. Burberry is our most significant men’s fragrance to date. Inspired by the iconic Burberry trench coat and by London, a city of great contrasts and contradictions. It is traditional yet irreverent, elegant without being pristine. It perfectly encapsulates a mood and an attitude that today’s Burberry man will recognise as his own.” says Christopher Bailey, Chief Creative and Chief Executive Officer, Burberry.
Left - Josh's Bottle! Burberry - Mr. Burberry Eau De Toilette - 100ml - £64
Inspired by Burberry’s iconic black trench coat and by London, the Mr. Burberry fragrance was created by Christopher Bailey, working in collaboration with renowned perfumer Francis Kurkdjian. A sensual herbal woody eau de toilette, the fragrance opens with notes of crisp zesty grapefruit, cut with a seductive base of earthy vetiver and smokey guaiac wood.
Right - The full Mr Burberry range includes a beard oil
The Mr. Burberry campaign was shot in London by Oscar and Turner Prize-winning British director Steve McQueen in his first commercial film, and features British actor and musician Josh Whitehouse and British model and actress Amber Anderson. The soundtrack was created by British singer-songwriter Benjamin Clementine.
TheChicGeek says, “This is a big deal for Burberry. After buying back their fragrance license they are now in full control of this side of the business and see this as one of their growth areas. They need this to be a hit.
They’re one of the few mega-brands in fashion with a creative director overseeing every little detail of the business and you can feel the consistency here.
As for the fragrance, it’s nice, but not distinctive. The refreshing grapefruit of the top soon gives way to a soft and warm wood. The main negative is that it doesn’t last. You’d be better off using this as a type of cologne and applying lots and often to keep it with you. There’s also a full range of products to go with this, including a beard oil, which, while not revolutionary, at least shows they’ve thought about the men’s market and offered some difference.
I like the touch of gabardine, the original trench-coat fabric invented by Thomas Burberry, made in Burberry’s own factory in Yorkshire and tied around the neck of the bottle. This is as close as the majority of people will get to owning one of their expensive trench-coats. You can also have each bottle personalised with up to three initials.
The campaign feels a bit more risqué than the average perfume commercial, think quite a bit of nudity, but you do wonder how much will be cut to please different markets and advertisers.”
Below - Face of the fragrance, British actor & musician - Josh Whitehouse
This limited-edition fragrance from Givenchy's Gentlemen Only series is an aromatic blend of citrus and woody notes. Featuring lemon, Nepal mint, sage, Haiti vetiver and ambroxan with a scene of Paris’ River Seine on the bottle.
TheChicGeek says, “You’d be mistaken, from the bottle, for thinking this smelt like the Seine. Well, thank goodness, it doesn’t. I’ve been a fan of Givenchy’s Gentlemen Only series, and this, the fourth, is what I would class as a ‘Summer Edition’.
Its fresh, aquatic notes loses some of the warmth of the original though. It has a strong lemon top note uncut with a coolness from the mint. While nothing revolutionary, it does offer a summer freshness without tipping over into annoying marine”.
Left - Givenchy - Gentlemen Only Parisian Break - 100ml - £60.50
The PMD Personal Microderm for MEN is a skincare tool designed for men’s skin to help reduce enlarged pores, eliminate in-grown hairs and smooth rough skin, whilst stimulating skin regeneration to leave the complexion looking rejuvenated. The hand-held PMD Personal Microderm combines the power of deep exfoliation with vacuum suction to leave the skin looking brighter, smoother and more rejuvenated than ever.
PMD Personal Microderm uses the same aluminium oxide crystals as found in professional machines, which make up a flat, coarse disc that has a deeply exfoliating effect on the skin. The dead skin cells are instantly removed by the vacuum action of the device, which activates the innate skin healing mechanism that stimulates cell renewal and collagen production in the upper layers of the skin.
This hand-held device will reduce the appearance of fine lines, light scarring and wrinkles. It will also improve the overall skin tone by fading uneven pigmentation, sun damage, age spots, and skin blemishes. In addition, microdermabrasion also helps to reduce the formation of acne as it helps to clear out clogged pores and release trapped dirt and oil. Skincare products are more fully absorbed, maximising their effectiveness.
TheChicGeek says, “To be really basic and take this back to the fundamentals, it’s a bit like sanding your face, leaving a new and soft finish.
This isn’t a gadget to be rushed or over-used. It is recommended you use it once a week for 5 minutes. Make sure your skin is clean and dry before use. The brand images are deceiving as it needs to be plugged in while using it, so ideally you’ll have a plug in the bathroom or near a mirror.
There are different heads, depending on which skin type you have. I would start with a sensitive head while you get a feel for the machine.
The heads for the face are quite small - the larger ones are for other areas - and you don’t want to go over areas twice. You need to get a rhythm of holding it on the face, without pushing too hard, and moving it around. A vacuum sucks the dead skin into the machine. The more you use it, the easier it gets and the more confident you become.
Your skin is left feeling softer and other products, you may be using, are better absorbed and more effective. It does leave you feeling like you've had a 'treatment'. I think you could over use this machine, so be careful, don’t go over the 5 minutes and use only once a week. The heads need regular replacement, but the box comes with about 9 heads, all with varying degrees of abrasion”.
Above & Below - PMD Personal Microderm for MEN - £150 Harrods, www.personalmicroderm.co.uk, www.currentbody.com
Crème de la Mer introduces The Lifting Eye Serum with its new 'Stretch Matrix Complex' to visibly support the architecture of the eye and brow. As soon as the silky serum touches skin, the eye area feels an immediate, soft yet tightening effect. With use, it helps to give a significantly more heightened look to eye contours, resulting in an appearance that is rejuvenated and elevated.
Engineered with a network of naturally derived ingredients and unique red algae, the Stretch Matrix Complex self-assembles an interlaced elastic net to help give the eye area a more lifted and contoured appearance. Combined with kelp gel, a natural lifting polymer, it helps give an immediately tighter sense to eye-contours. Ultimately eyes emerge looking more defined and sculpted.
TheChicGeek says, “This serum comes in a pipette applicator with one of Crème De La Mer’s famous applicator sticks - pictured - but this time it has a flat side.
What they are pushing here, as well as the product, is the time and attention you should pay to your eyes and the area around it. This means massaging, delicately, and stimulating the eye area as well as applying the product.
I tried to use the stick for a while and it’s cool, metal finish does soothe the eyes, but like all things it was quickly replaced with the finger. I’ve been putting this on in the morning, as a final product, around the eyes and the same before bed for the past couple of months.
It’s very gentle and you can get it in your eyes without worry. Because it’s a serum, I was told you could also use an eye cream as well, but I don’t think it’s realistic for guys to use two eye products. It’s hard enough trying to get them to use one especially when you’ve paid £180 for this one!
The result - you can definitely feel a light stimulation directly after application which is a positive. It is hard to judge, but the eyes are a long term project, best started early. Will I carry on using this? Yes".
Above - Crème De La Mer - The Lifting Eye Serum - £180